Answer those questionsIn what ways do you believe that new media have helped accelerate sports sponsorships?How has (what was then new media) new media to us transformed the sports marketing world?What ways do you believe works best at reaching consumers and getting them to invest in teams and their sponsors?Do you believe that ambushing is unethical?Do you believe that there should be more laws protecting sponsors and punishing ambushers?What ways have you experienced an ambush?Is it ethical for sports team to have unhealthy sponsors?Do unhealthy sponsorships have a negative impact?Would you want to see healthier sponsors at sporting events?Do sport fans mainly buy products from the companies that sponsor their teams?Have you ever made a purchase because that company was a sponsor for your team?Could companies from Asia be successful sponsors in the west?
Has New Media Helped Accelerate Sports Sponsorships Discussion Paper
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