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F/QAP/021/001
Tasks
Section A (Theory – 45 Marks)
Present scenario of Oman market in the automobile industry, each student has to select
Q1.
one product with a complete analysis of the local market and analyze the brands available
in the Oman market. Study any one product in detail and carry out the survey and provide
the answers for the following task;
(a) Critically evaluate the product mentioning all the details of it. (Name of the product,
specifications of the product, and manufacturers details etc.,)
7Marks
(Using your own sentences with 300 words approx.)
(b) Identify which brand of the product is the market leader in the Oman market and
discuss what market strategies made the brand as the market leader
8Marks
(Using your own sentences with 400 words approx.)
Q2.
Discuss the Marketing Mix (4 Ps) being followed by the company in question 1 and how
it is effective in increasing sales. Identify the present stage of the product and discuss the
strategies for the company to implement in order to maintain the strength of the sales.
(Using your own sentences with 600 words approx.)
Q3.
15Marks
Break-even analysis helps a manager to understand more clearly the nature of relevant
costs and their importance in managerial decision making, resulting in that the manager
is able to take more soundly decisions and is more confident about their eventual
outcome’. Explain its relevance to any manufacturing industry, supporting your answer
with an example.
(Using your own sentences with 600 words approx.)
15Marks
NOTE:1. Section – A task should be TURNITIN checked and a SIMILARITY INDEX REPORT
should be submitted along with the report by each student.
2. Language skills and clarity in the contents with the technical knowledge are essential and
marking will be done accordingly.
3. CCE Harvard reference should be followed in the report.
4. Delay in the submission of the coursework will be considered under the late submission
of coursework policy.
QEAD
Rev:03 ver 01
9th July 2017
Template A
2
F/QAP/021/001
Section B (Solving Problems – 55 Marks)
Q4.
M/S Mobile Manufacture Company plans to produce a new version of mobile in the market.
The forecast demand sales of mobiles are 1,500 units per week over 48 working weeks in
a year. The company has two different proposals for the new project A and Project B. The
financial information details of the projects are given in Table Q4:
Description
Project A
Project B
800000
460000
Selling Price per unit (RO)
8.100
8.200
Raw material cost (RO)
3.800
3.800
Time to produce one Unit (min)
15
20
Operator cost per week (RO)

150
180
Fixed Costs per year (RO)
70000
71000
Other Variable costs per unit (RO)
0.700
0.500
Scrap value (RO)
16000
1000
Cost of capital
9%
8%
Corporation Tax
23%
23%
Anticipated life of the project
8
8
Standard Working hours per week
40
40
Capital Investment (RO)
Table Q4
(i)
Using the information from the table Q4 and Discount Cash Flow criteria, calculate Net
Present Value (NPV), and Internal Rate of Return (IRR) each project.
Marking Rubrics:
24Marks
Cash inflow – 2Marks (1mark each), Cash outflow – 2Marks
(1 mark each), Net Cash Flow – 2Marks (1mark each), Net Present
Value (NPV) – 6 Marks (3 Marks each), Internal Rate of Return
(IRR) – 12 Marks (6marks each).
(ii)
Analyze the results of Net Present Value (NPV) and Internal Rate of Return from the
above answer and recommend which project is best for the company.
QEAD
Rev:03 ver 01
9th July 2017
Template A
6Marks
3
F/QAP/021/001
Q5
M/S Al Mawela Company manufactures Sports Bike and supplies to the local market. A
local sub-contracting company manufactures and supplies wheels to the M/S Al Mawela
Company through a purchase contract. The sub-contracting company initially purchases
aluminium billets as raw material and manufactures wheels by forming each billet into
wheel rims. Both the rims (front and rear) are assembled with spokes, front and rear hubs.
Front wheels comprise a front rim, 18 spokes and a front hub. Rear wheels comprise a
rear rim, 24 spokes and a rear hub.
(i)
Draw the Bill of Material (BOM) tree for the front and rear wheels.
(ii)
Complete the Material Requirements Planning (MRP) and determine when to
3Marks
Purchase Orders placed for the spokes.
22Marks
Week
14
15
16
17
18
19
Demand for
the bikes
Demand of
Front Rim
Demand of
Rear Rim
90
120
110
100
120
120
40
30
30
40
40
40
60
80
80
70
80
70
Table Q5 (i)
Lead Time
Stock on Hand
Batch Size
Safety Stock
Bike
1
200
90
0
Front wheel
1
140
120
120
Rear wheel
1
80
160
120
Front Rim
2
120
160
110
Front Hub
1
100
160
40
Rear Rim
2
180
90
100
Rear Hub
1
140
100
40
Spokes
1
12000
4000
1400
Table Q5 (ii)
Marking Rubrics:
Bill of Material Tree – 3 Marks, Bike – 2Marks, Front Wheel – 2 Marks,
Front Rim – 3Marks, Front Hub – 2Marks, Rear Wheel – 2Marks, Rear Rim
– 3Marks, Rear Hub – 2Marks and Spokes – 4 Marks.
QEAD
Rev:03 ver 01
9th July 2017
Template A
4
F/QAP/021/001
Marking scheme
Component
Description
Weightage
(%)
Knowledge and understanding of the topic
30%
30
Application and analysis of the topic (Module specific
Skill)
35%
35
The structure in terms of logic and coherence
30%
30
The use of relevant work examples and/or examples
gained from further reading
5%
5
Total
100
Please note all assignments shall subject to plagiarism software checks, “TURNITIN”.
Instructions
1. Plagiarism is a serious offence. In case of any plagiarism detected, the penalty will be
imposed leading to zero marks. Policy and guidelines for dealing with plagiarism and
malpractice in the examination can be viewed by clicking:
http://portal.cce.edu.om/member/contentdetails.aspx?id=490
2. The course work shall be subject to plagiarism software check.
3. Course work should be submitted on time. College guidelines on late submission of
coursework can be viewed by clicking:
http://portal.cce.edu.om/member/contentdetails.aspx?id=565
4. Course work should be submitted with an appropriate cover page, which can be obtained
from the departmental assistant at the department.
5. Name, student identification and title of the course work to be written clearly and legibly
on the cover page.
6. The completed course work is to be submitted to the departmental assistant on or before
the deadline and record your name, date of submission and signature in the book with the
departmental assistant.
Referencing
Harvard Referencing (CCE Style) First Edition 2013 should be followed for both in-text and listing
references. This downloadable document can be found in our CCE portal at
http://portal.cce.edu.om/member/contentdetails.aspx?cid=628
Name and Signature of Module leader
Mr Motilal Lakavat
QEAD
Date:20/01/2019
Rev:03 ver 01
9th July 2017
Template A
5

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